SIG SAUER’s New Bravo4 MegaView BattleSight

Bravo4

SIG SAUER continues to expand its business to include much more than making firearms. In the recent past, the company introduced or expanded its manufacturing in lights, optics, ammunition, suppressors and more. This is a company that clearly believes in growing the bottom line through being a single source provider of all of a shooter’s needs. Interestingly, the company appears to be doing it all in house rather than through strategic acquisition.

The latest new product from SIG is not a gun, but an optic from its Electro-Optic division.

Called the Bravo4, this sight is a prism based sight that is a 4x optic with a 10˚ field of view. According to SIG, this optic has a 43% wider field of view when compared to competing prism based sighting systems.

SIG uses low dispersion glass with SpectraCoat lens coatings for what they call “unprecedented edge-to-edge clarity.” It uses an illuminated reticle with a horseshoe dot reticle for either 5.56 NATO, 300 BLK or 7.62 NATO. The system has a motion sensor that activates the reticle illumination from sleep mode. There are 12 intensity levels of illumination.

SIG backs the optic with something they call the Infinite Guarantee. According to SIG, “We will fix your optic or replace it, no charge to you. Ever.” The company stated the “estimated retail pricing” is $1,299.99.



Richard Johnson

An advocate of gun proliferation zones, Richard is a long time shooter, former cop and internet entrepreneur. Among the many places he calls home is http://www.gunsholstersandgear.com/.


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  • aguywhoknows

    At this price point I expect an customer service employee to stand behind me everytime I pick up the gun where this thing is mounted on from the safe.

    • mrsatyre

      When B&W first released their Nautilus speaker system, the VP of the company would actually come to your home and set them up for you.

  • DanGoodShot

    $1,299.99… Wuuuuuuut

    • c4v3man

      Makes a lot more sense on a competition gun that you bump into barriers, drop into barrels, etc. The ability to run with no care given as to optics damage could help, and could pay for itself if you’re hard enough on your equipment.

  • Wolfgar

    I love my Aim Point micro’s and will pay a premium for any optic that is quality but for $1300 it better have X-ray vision……. WOW,———- that’s pricey!

  • Evan

    It’s a prismatic, Sig-branded ACOG. Seeing what a new or used 4×32 ACOG goes for around my parts, pricing doesn’t seem that far off…

    You guys wanna let me in on where you can get an ACOG for considerably less than $1299.99 out the door?

    • raz-0

      I highly doubt sig contracted acog to produce these. I got shown a number of sig optics by sig shooting team members, and with the possible exception of their latest range finder, none of them were as good as the best of breed, nor the value leader in the segment.

      Their small spotting scopes were ok, the only thing that made them cool was the optical image stabilization. Their 1-6x scope cost every bit as much as a vortex razor 1-6, and just wasn’t as good due to a less forgiving eye box. The build quality on none of it was in the realm of an acog, and this doesn’t look like it is either. The price is just stupid unless it is WAY nicer in person than it looks.

      • jng1226

        I agree 100%. I posted above that the red dots are being OEM’d by Holosun. I heard that directly from someone inside Holosun. No way are they worth the 33% premium over the Holosun models I’ve seen, just for the Sig branding and some minor cosmetic industrial design changes.

        • Harold

          Whoa made by Holosun?! They distribute copycat Aimpoint products made gosh knows where that sell for $200. If this new Sig optic is as “good” as their Sig Sauer knockoff H1 I would avoid. This just confirms Sig USA is a marketing company and not a serious option. This ain’t the Sig Sauer of P210 days.

      • Evan

        I’d heard Sig hired away several Leupold employees to run their new optics division.

    • Kelly Jackson

      But it isn’t an ACOG.

      • Evan

        That’s what I’m saying. Brick and mortar places are me are asking $1500 before tax for an ACOG. This is $1300.

    • Kyle

      No, Sig wants it to compete with Trijicon’s ACOG. Hey I like market competition but ACOGs are absolutely fantastic optics. Going to be hard to compete with an established company with a proven optic war ready optic. Personally giving that it is new and unproven they should probably drop the price under an ACOG. If I’m dropping that kind of money for an optic I might as well just get the real deal.

      • Evan

        ACOGs at my local shops are $1500… with all the thousands of units sold.

    • Dracon1201

      I got one for $700 trade value…

      • Evan

        Well Leupold was still asking $1k+ on their prismatic with a useless EOtech reticle until they discontinued it.

    • Grey Beard

      You may want to look at Browe Optics if you are set on an ACOG facsimile. I paid considerably less than $1300 for mine and it is every bit as comparable to my ACOG and in some respects surpasses it. The President of the company did 15 years making ACOGs and founded his own company when Trijicon didn’t want to incorporate improvements. I have used an ACOG 4X32 for the past decade as my basis for comparison.

  • Stephan Koopmans

    Actual retail needs to be closer to $800 or they won’t be moving many units.

    The new kid on the block needs to demonstrate that his product is worthy of the price tag, or his potential customers will go elsewhere. Burris, anyone?

    • Harold

      Roughly figure MSRP carries a 40% markup from the sales department. Figure a 30% discount from MSRP for “street price” aka the real retail. Minimum advertised price may be 15% off of “street price”. Cost to manufacture is prolly $350-$400? Unless you are Rolex or another company that controls distribution that’s pretty much how it goes.

    • David Kalmanir

      Well I sure won’t go to EOTech! They lost my confidence with their product after the intentional marketing of a product they knew had problems!

  • Joe

    Does anyone have experience with SIG optics? I was very tempted to pick up a Romeo 4C recently for $399. I liked the option of switching between dot and Eotech like 65 MOA circle, QD mount, and it was solar powered. They have a pretty good warranty too. The few reviews that are out there all rave about it. I ended up going with an Aimpoint Pro for about $25 more because it’s a known entity. Still intrigued though…

    • raz-0

      I’ve seen a selection of the sig offerings. The build quality was decent. After handling them, I’d say my default assumption would be that the sig stuff is holding towards the premium end of the vortex lineup, and that appears to be who they have in their sights as their primary competitor. They seem to be trying to differentiate on features, and that falls someplace between gimmick and genuinely useful depending on the product. Does their pricing make sense? Maybe.

    • David Harmon

      No issues here. Works as advertised. I haven’t gone on a deployment with it obviously though. Have done a few run and guns, with no issues.

    • jng1226

      I have heard from an insider at Holosun, that they are manufacturing the Sig Red Dot products. I like the Holosun products, but with no differentiation other than some external industrial design aspects to justify the 25%+ retail price premium, it doesn’t compel me to buy them. AFAIK, none of the Sig Electro-Optic line is manufactured in the USA, and most of it is manufactured in mainland China. I think some of the more expensive scopes are manufactured in Japan and Taiwan, which is encouraging. Saying they are doing it “in-house” does not have the same meaning as it does for companies like Leupold and Trijicon.

      • Joe

        Interesting. They certainly look similar. I agree, Holosun are decent optics, but nowhere near the quality of an Aimpoint. My impression is if you get a good one, they work great. But their percentage of lemons they put out is high. SIG warranty is a good thing then.

      • Scott

        Sig stuff I’ve got says the Bravo 4 is made in Japan, while the Romeos are made in China.

    • Harold

      Unless your a gamer save up for another month or three and avoid copycat optic knockoffs from Chinese IP thieves. Buy optics from nice Northern European companies or USA manufacturers. The real optic can be passed down to the next generation while the copycat won’t last a year of paper punching range time.

  • dave

    people are okay paying acog prices because major players use acog’s. once i see fbi hrt or green berets using it ill consider dropping 1100 or whatever the street price on this will be.

    • FBI HRT isn’t likely to use a 4x optic. These types of optics are more oriented toward people who are more likely to take long range shots. While HRT is more likely to be doing CQB stuff.

      This might be appropriate to SFs, but considering that they already have the ACOG in the system most will gravitate toward that because they might be able get it without spending unit funds.

      With exception of some units that have discretionary budgets, the optics on most MIL and Federal Government rifles are going to be from active contracts which aren’t rebid all that often. Because rebidding is expensive, since both the Army and FBI actually test the sights to ensure it meets the specs it claims including temperature and humidity performance.

      So noting what government users are using is a good idea, because it likely is a solid piece of kit. But they will rarely will it consider the newest piece of technology.

    • Kyle

      You realize the USMC uses ACOGs right? I’d like to think a branch of the US military is a major player.

      • Kyle

        Oh ignore me I misread your comment. My bad.

  • Alex Brown

    Any word on weight? To me, that’s the real battleground where these high-end prismatics are concerned.

    ACOGs have some lightweight options, while Elcans remain fairly heavy. The otherwise serviceable low-end spectrum is represented by the likes of Primary Arms and Burris, both of which offer fairly heavy optics.

    1,200 retail bones for aa lightweight prismatic 4x would have the potential to be a disruptive force.

  • nova3930

    OK now where is the Romeo 1 and the P320 slides milled for it? I want a RDS on my P320FS dang it!

    • Sunshine_Shooter

      Imagine if Sig sold a carry packaged P320 with a red dot milled and installed from the factory. Hold on, while I just let that marinate for a few minutes.

      • nova3930

        There’s Sig promo stuff floating around of just that setup. As of yet none have made it outside a Sig factory though…

        • Jeff S

          Wrong. Cabela’s has sold the RX models for at least six months.

          • nova3930

            looking again for the first time in a couple months i’ve been able to find one example of someone actually finding one in stock to purchase about a month ago. so yeah I guess technically they’re available but as a practical matter they’re still vaporware unfortunately.

      • Kelly Jackson

        Imagine if Sig had a P320 in stock

  • David Harmon

    I really like this new side of Sig.

    I hope they keep it up. Competition means the prices come down.

  • Stijn Van Damn

    It looks like an uglier Leupold HAMR

    • Harold

      Totally man. Looks are important in a battle optic. My bros would be laughing at me with this mounted during our airsoft battles.

  • Stijn Van Damn

    I like my HAMR, it’s durable and has good glass.
    And let’s face it, you don’t need the battery illumination

  • Harold

    Per the reviews posted on that AMZN link HAMR is an embarrassment to the Gold Ring.

  • Harold

    Wow those Amazon reviewers you linked to would disagree.

  • Core

    I like the new line, starting to get used to the sterile look. They look steampunk-ish.

  • Harold

    Yes. Much. especially since its entitled “Sniper Quality Optics” and I wanna be a sniper.