Ammo^2 (Automatic Ammunition) Subscription Service Available

The concept of an ammunition subscription service is nothing new. In fact, it was pioneered during and after “The Panic” by PRIME Ammunition (which has since morphed into a direct reseller of fantastic RUAG ammo). Others have attempted to try it, but Automatic Ammunition thinks they have the right formula to be successful.

Rather than commit to relatively large purchases, Ammo^2 is set up around a budget of the individual, as low as $5, month. Users have the option of having the ammunition accumulate at Automatic Ammunition, having it shipped automatically, or shipping when it reaches a certain threshold. Holding on shipping will ultimately save money over the long-run by consolidating ammo into efficient sizing.


Current calibers are starting with the most common including 9mm, .380, .45, .40 S&W, etc. Per their website, future offerings include shotgun and rimfire ammunition.

Further, they offer (or at least plan on offering) various “grades” of ammunition to the shooter. Currently, their rifle line is a little sparse with only .223 and .308 at “service grade” (military surplus or similar loadings) and 7.62×39 at “value” (cheap stuff). Two other grades are coming soon, specifically “hunting grade” and “match grade”.


The “subscription” is not locked in for any specific period of time and can also be cancelled at any point in time with the shooter simply taking possession of the ammunition so far paid for.

Its an interesting concept. Those interested can check out Automatic Ammunition at their website. 

Nathan S

One of TFB’s resident Jarheads, Nathan now works within the firearms industry. A consecutive Marine rifle and pistol expert, he enjoys local 3-gun, NFA, gunsmithing, MSR’s, & high-speed gear. Nathan has traveled to over 30 countries working with US DoD & foreign MoDs.

The above post is my opinion and does not reflect the views of any company or organization.


  • Hope they ask for people’s location and check to see if ammo can be shipped to them.. A few states and cities do not allow internet sales or shipment of ammo. Have to have a dealer get it or ship to a dealer.

    • Christian Hedegaard-Schou

      Even worse, a few localities have no restrictions on them AT ALL and yet overzealous lawyering in companies prevents them from shipping to those areas anyways.

      Example: Orange County, CA. No state restrictions, no local restrictions. None. None whatsoever. And yet many places just will not ship to OC, while shipping to the rest of CA. WE’RE NOT LA, PEOPLE.

      I hate that so so much.

      • Sarah

        Same with MA perfectly legal by the letter of the law but decades of AGs have sent “I’m going to sue” letters to ammo dealers which don’t want to fight a nuisance lawsuit even when the AG has not a leg to stand on.

  • USMC03Vet

    I’d like my pallets delivered by CH53 at LZ sparrow @ zero dark hundred please.

  • Christian Hedegaard-Schou

    If it’s boxer-primed, brass-cased ammo using quality components ACTUALLY at “case discount” prices, then this really isn’t a bad idea. Stock the ammo in at a reasonable pace faster than you shoot it, and you’ll have a good practice lot in no time without having to drop $300 at a time or more for full case quantities. It would also allow you to buffer during panic times.

    Wonder how the shipping cost works though. If shipping is too high, then you completely destroy any and all discount you might get even with case discount pricing.

  • Southpaw89

    If they had .22…


    I was very pleasantly surprised by Ruag’s stuff. I know it’s not the point of this article, but when I had some delivered last year for testing out the Springfield M1A SOCOM16, I had never heard of the company, and had a couple reservations about it at first. But it turned out to be decent stuff, pretty good for the price actually.

  • Budogunner

    Soon to be available via Amazon’s growing drone delivery program, Skynet.