Chrysler’s new Ram Outdoorsman features gun rack

Chrysler's new line of Ram Outdoorsman pickup trucks features an optional gun rack called the Mopar RamBox Holster. It can hold two rifles or shotguns. At $1895 the upgrade is pricy.

Up until the bailout last year Chrysler was mostly owned by Cerberus Capital Management. Cerberus owns the Freedom group which in turn own Remington, Bushmaster, Marlin and other gun companies. I would not be surprised if this gun rack idea was a result of a cross polination of ideas within the Cerberus family.

More info at Fox News.

[ Many thanks to RT for emailing me the link. ]

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10 Responses to “Chrysler’s new Ram Outdoorsman features gun rack”

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  1. Martinwrote on August 17th, 2010 at 2:53 pm Link To Comment | Reply To Comment

    This won’t necessarily advertise ‘rob me’ or ‘I have guns’, as this is an upgrade [read insert] for the Ram-box, built-in toolbox.

    Personally, I’d rather have my guns in-cab where there are easier to get to. Of course, people will argue that some employers won’t allow such a display on their property (why would you work for them?), so this may be a more discrete option. Then again, there are plenty of under/behind the seat gun racks for trucks. It’s an interesting selling point, and that’s a bonus for gun owners.

    Please rate this comment: Thumb up 0 Thumb down 0
  2. TheAmdMANwrote on August 17th, 2010 at 9:43 am Link To Comment | Reply To Comment

    @subase – I assume you meant Chrysler and not Ford..

    Please rate this comment: Thumb up 0 Thumb down 0
  3. Scottwrote on August 17th, 2010 at 9:42 am Link To Comment | Reply To Comment

    Or, alternatively, a sign that says “Hey, I have some really expensive guns that I will be glad to ‘light you up” with”….

    Please rate this comment: Thumb up 0 Thumb down 0
  4. Michaelwrote on August 17th, 2010 at 7:09 am Link To Comment | Reply To Comment

    Beautiful storage, the gun rack really goes well with that truck. If I had the money I would definitely pick one of these up.

    Please rate this comment: Thumb up 0 Thumb down 0
  5. DippyPowerwrote on August 17th, 2010 at 5:15 am Link To Comment | Reply To Comment

    The Holster is a $205 option.

    Please rate this comment: Thumb up 0 Thumb down 0
  6. haggiswrote on August 17th, 2010 at 2:20 am Link To Comment | Reply To Comment

    Great idea, only I would like the guns to face the other direction, just in case.

    Please rate this comment: Thumb up 0 Thumb down 0
  7. Joshwrote on August 17th, 2010 at 1:17 am Link To Comment | Reply To Comment

    This is one of the reasons why Ford should have gone bankrupt. Basically a sign on ones car saying, ‘hey I have some really expensive gun’s in my car and home!’.

    I don’t get it… Driving a Ford says you have expensive guns in your car or at home? You’re going to have to explain that comment a little more, I think.

    Please rate this comment: Thumb up 0 Thumb down 0
  8. Sianwrote on August 17th, 2010 at 12:36 am Link To Comment | Reply To Comment

    Oh Fox News.

    This rack had better be vault-like in its toughness, otherwise yeah, it’s gonna be a $1895 “Rob Me” sign.

    Please rate this comment: Thumb up 0 Thumb down 0
  9. ABGwrote on August 16th, 2010 at 11:34 pm Link To Comment | Reply To Comment

    Small correction: the Holster option is a $205 upgrade for those trucks already equipped with the RamBox ($1895).

    Cheers.

    Please rate this comment: Thumb up 0 Thumb down 0
  10. subasewrote on August 16th, 2010 at 8:48 pm Link To Comment | Reply To Comment

    This is one of the reasons why Ford should have gone bankrupt. Basically a sign on ones car saying, ‘hey I have some really expensive gun’s in my car and home!’.

    Please rate this comment: Thumb up 0 Thumb down 0
  1. Michaelwrote on August 17th, 2010 at 7:09 am Link To Comment | Reply To Comment

    Beautiful storage, the gun rack really goes well with that truck. If I had the money I would definitely pick one of these up.

    Please rate this comment: Thumb up 0 Thumb down 0
  2. Scottwrote on August 17th, 2010 at 9:42 am Link To Comment | Reply To Comment

    Or, alternatively, a sign that says “Hey, I have some really expensive guns that I will be glad to ‘light you up” with”….

    Please rate this comment: Thumb up 0 Thumb down 0
  3. TheAmdMANwrote on August 17th, 2010 at 9:43 am Link To Comment | Reply To Comment

    @subase – I assume you meant Chrysler and not Ford..

    Please rate this comment: Thumb up 0 Thumb down 0
  4. Martinwrote on August 17th, 2010 at 2:53 pm Link To Comment | Reply To Comment

    This won’t necessarily advertise ‘rob me’ or ‘I have guns’, as this is an upgrade [read insert] for the Ram-box, built-in toolbox.

    Personally, I’d rather have my guns in-cab where there are easier to get to. Of course, people will argue that some employers won’t allow such a display on their property (why would you work for them?), so this may be a more discrete option. Then again, there are plenty of under/behind the seat gun racks for trucks. It’s an interesting selling point, and that’s a bonus for gun owners.

    Please rate this comment: Thumb up 0 Thumb down 0
  5. DippyPowerwrote on August 17th, 2010 at 5:15 am Link To Comment | Reply To Comment

    The Holster is a $205 option.

    Please rate this comment: Thumb up 0 Thumb down 0
  6. haggiswrote on August 17th, 2010 at 2:20 am Link To Comment | Reply To Comment

    Great idea, only I would like the guns to face the other direction, just in case.

    Please rate this comment: Thumb up 0 Thumb down 0
  7. ABGwrote on August 16th, 2010 at 11:34 pm Link To Comment | Reply To Comment

    Small correction: the Holster option is a $205 upgrade for those trucks already equipped with the RamBox ($1895).

    Cheers.

    Please rate this comment: Thumb up 0 Thumb down 0
  8. Sianwrote on August 17th, 2010 at 12:36 am Link To Comment | Reply To Comment

    Oh Fox News.

    This rack had better be vault-like in its toughness, otherwise yeah, it’s gonna be a $1895 “Rob Me” sign.

    Please rate this comment: Thumb up 0 Thumb down 0
  9. Joshwrote on August 17th, 2010 at 1:17 am Link To Comment | Reply To Comment

    This is one of the reasons why Ford should have gone bankrupt. Basically a sign on ones car saying, ‘hey I have some really expensive gun’s in my car and home!’.

    I don’t get it… Driving a Ford says you have expensive guns in your car or at home? You’re going to have to explain that comment a little more, I think.

    Please rate this comment: Thumb up 0 Thumb down 0
  10. subasewrote on August 16th, 2010 at 8:48 pm Link To Comment | Reply To Comment

    This is one of the reasons why Ford should have gone bankrupt. Basically a sign on ones car saying, ‘hey I have some really expensive gun’s in my car and home!’.

    Please rate this comment: Thumb up 0 Thumb down 0

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