[SHOT 2024] Altus Wants To Take Custom Hearing Protection Mainstream

TFB Staff
by TFB Staff
[SHOT 2024] Altus Wants To Take Custom Hearing Protection Mainstream

Today’s announcement from Michigan-based Altus marks a significant step in making custom hearing protection more accessible in the U.S. Adapting Denmark-based Earfab‘s custom plug-making technology, Altus introduces a user-friendly way to obtain personalized ear protection without the associated high costs or the need to visit an audiologist.

The user experience revolves around the innovative earfabSCAN app. With this application, customers have the capability to create a virtual model of their ear right from their own homes. The app utilizes artificial intelligence to accurately predict the ear canal’s shape, enabling Earfab to produce custom-shaped earplugs. A standout feature of this technology is its scalability; unlike conventional methods that focus on creating a single pair, Earfab’s solution can manufacture earplugs in larger quantities.

The traditional, often prohibitively expensive, trip to an audiologist for personalized ear protection is being reimagined. Users seeking a custom-fit set of earplugs can now easily order from the comfort of their home, leveraging the technology provided by Altus and Earfab.

Founder Gary Lemanski shared his enthusiasm and readiness for the technology’s U.S. launch, stating, “We’re ready to be operational in May.” This positions Altus to not only pioneer a richer auditory protection experience but also demonstrate the practicalities of integrating AI into everyday health applications.

Product specs for this innovative solution were not disclosed, but the impact of Altus’s introduction of Earfab’s technology to the American market could soon reflect in reduced costs and improved accessibility of ear protection.

TFB Staff
TFB Staff

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2 of 5 comments
  • River_rover River_rover on Jan 24, 2024

    No clear explanation of how this measures your ear canals. Just AI "accurately predicts the shape of your ear canal". Yeah, right.

  • Ahab Ahab on Jan 25, 2024

    Uhhh, so how is it supposed to work exactly?