Federal Premium Rolls Out HI-BIRD UPLAND for Bird Hunters of All Types

Hi-Bird

Federal Premium introduced a new field load of shotgun shells for upland bird hunters. It looks to serve a niche segment of the market, but hopefully this new offering is just what some hunters are looking for.

The selling point for these new shotgun shells is greater lethality over longer range shots. A two piece wad with Federal’s SoftCell technology ensures a tighter pattern; thus, more downed birds (in theory, still make your shots count). Federal dug in on the lead shot they were using for the shells to improve patterning as well. They expanded on this in their press release statement:

Federal Premium Ammunition is proud to announce its new Hi-Bird shotshell, which combines speed, hard-hitting pellets and a specialized wad to fold the highest doves, crows and pigeons, as well as pheasants and the most challenging upland birds. Shipments are currently being delivered to dealers. The powerful Hi-Bird load’s two-piece wad features SoftCell technology to decrease perceived recoil and produce more consistent long-range patterns. Plus, its lead shot is engineered for the optimum blend of hardness and density. The result is dense long-range patterns with more energy.

Hi-BirdFor the time being, Federal is only offering the Hi-Bird loads in 12 Gauge. The offerings as well as MSRPs can be seen below.

Hi-Bird Upland 12 Gauge 2 ¾” Loads

  • 1 1/4 Oz., 6-Shot, 1,330 FPS, MSRP – $12.95
  • 1 1/4 Oz., 7.5-Shot, 1,330 FPS, MSRP – $12.95
  • 1 1/8 Oz., 6-Shot, 1,275 FPS, MSRP – $10.95
  • 1 1/8 Oz., 7.5-Shot, 1,275 FPS, MSRP – $10.95
  • 1 1/8 Oz., 8-Shot, 1,275 FPS, MSRP – $10.95

These new shells are suitable for field or competition uses according to Federal although they are being heavily marketed to hunters. Like Federal stated in their press release statement, these should be found at local dealers soon.





The outdoors, fitness and anything related to firearms are my passions. I am a S&W Armorer, Glock Armorer, reloader and am coping with an addiction to classic S&W and Colt revolvers (by buying more revolvers). I’ve been a guest writer for Sierra Bullets and love long walks to the gun range.


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