BREAKING: Taser International changes Name Axon: Wants to be associated with Body Cameras not Weapons

Taser International has renamed themselves Axon. The Scottsdale, Arizona company, which has a monopoly on “projectile conductive energy devices” used by law enforcement worldwide, has decided to switch focus from arming law enforcement to monitoring them with their Axon line of Body Cameras and their Evidence.com subscription service for law enforcement organizations.

The original Taser was invented by Jack Cover in 1969. It used smokeless powder to fire electrical probes and was classified as a firearm by the BATFE. The brothers that founded Taser International in the early 1990s worked with Jack Cover to develop an improved version, the Air Taser, that used gas cartridges rather than chemical propellant to fire electrodes.

In 1999 they released the iconic pistol-style Taser X26 that created an entirely new market of less lethal weapons worldwide. Taser has a monopoly in an industry where new entrants are scared off by lawsuits and the inevitable bad press. We know of one company, JIUN-AN TECHNOLOGY in Taiwan, who are manufacturing a competitor, the bulky Raysun X-1, but we know of no law enforcement agencies who have adopted it.

Taser entered the Police Body Camera market in 2008 and in 2015 spun it into a separate division named Axon. Their Axon Flex 2 camera attaches to either ballistic glasses or headgear. Data recorded from the devices are uploaded to Evidence.com where AI technology analyzes the videos and can automatically transcribe details from drivers licenses and other documents an officer is likely to encounter.

Today Taser International announced that the company itself was being renamed Axon. They said  “to reflect the evolution of our company from a less-lethal weapons manufacturing company to a full solutions provider of cloud and mobile software, connected devices, wearable cameras, and now artificial intelligence.” The company also announced a program where they will loan body cameras to any US Law Enforcement Organization for a period of one year.

 

 





Steve Johnson

Founder and Dictator-In-Chief of TFB. A passionate gun owner, a shooting enthusiast and totally tacti-uncool. Favorite first date location: any gun range. Steve can be contacted here.


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  • Russ

    “BREAKING”

    • Braking?

      • mazkact

        brake1
        brāk/Submit
        noun
        1.
        a device for slowing or stopping a moving vehicle, typically by applying pressure to the wheels.
        “he slammed on his brakes”

    • Clickbait*

  • Badwolf

    “I got Tasered!” “I got Axoned!”

    Just doesn’t have the same ring to it.

  • bull

    this feels like an first of april joke?

  • Maxpwr

    Don’t Ax me, bro!

  • UCSPanther

    When I think “Taser”, I think:

    “THWACK! AIAIAIAIIAIAIAIAIAIAIAIAIAIAIAIA! THUD!”

  • FOC Ewe

    Every Uniformed Officer will be an ISR platform for the municiple AI. My logic is undeniable. ?

  • Badwolf
  • Preacher

    Whooooot?
    “The company also announced a program where they will loan body cameras
    to any US Law Enforcement Organization for a period of one year.”

    Free – moving – Cameramans, who are maybe collecting sensitive information for a private company?

    Great

    • Wow!

      I seriously doubt that is the case as the gov is quite serious about retaining it’s information if it wants to. It is more that there is probably some kind of subscription to the service, and/or they expect that once a LEA uses it for a year there will be pressures from the administration to maintain them as a way to ease the legal aftermath of encounters.

  • Full Name

    Axon, Axoff

  • Gary Kirk

    Maybe shoulda been Axem.. Make sure the police Axem befoe dey taze em..

  • TheNotoriousIUD

    This is a pretty genius move on their part.
    They give them free cameras for a year along with software and data storage. After a year its too big of a hassle to change cameras. Then they hit them with the 5 year contract starting at $800,000.

    • Dr. Longfellow Buchenrad

      The Meth Dealer Approach. Police ought to be quite wary of that trick.

      • TheNotoriousIUD

        Somebody’s giving away free meth???

  • TheNotoriousIUD
  • john huscio

    Maybe Magpul will get in the taser game….

  • sawta

    Looks like that hit piece Documentary finally got to them, Killing Them Safely. The thing was infuriating to watch, but I can see why TI would react the way they did.

    • Wow!

      Frankly I see no reason for Taser to bow down to social pressures. The people buying their products aren’t those “civil rights” proponents, but LEA and other defensive departments (as well as most hospitals). For these buyers, only real research matters and research has proven countless times that a taser is beyond reasonably safe for what it does. Frankly if people are so scared of the device, then they should modify their behavior beforehand so they don’t need to face it.

      • Mazryonh

        “So they don’t need to face it”?

        I think you’re on the wrong tack. You can easily find plenty of videos online showing incidents where Tasers failed to stop someone from advancing on an LEO or running away from one. Sure, the “failure to stop” rate isn’t very high, but when the chips are down there’s a lot of people who will bet on, to quote Dirty Harry, someone having fired 6 bullets instead of 5, or in other words, that an LEO’s weapon won’t work as intended.

        • Wow!

          My comment wasn’t talking about the reliability of LL effectiveness at all. It was commenting on the article’s content being that Taser is switching to Axon to bend to political pressure that “Tasers are bad” when they are a safe tool to use, it’s just that criminals want us to do nothing but nod to them when they commit crimes and walk away. If people are scared by the Taser then they should follow an officers orders the first time.

          • Mazryonh

            And my point is that, regardless of the bad press around Tasers, less people are scared of Tasers than you might think, given the failure rates and the “harmless side effects.” To put it another way, there are plenty of criminals in the heat of the moment who would rather be carried by six than judged by twelve. The threat of force was never a guarantee of compliance, whether lethal or less-lethal.