POTD: Unertl Optical Co. 1994 Price List

    While I was at Keith Biddle’s machine shop having a barrel re-threaded, I asked if he remembered the price of his Uncle’s scopes. He said he had a price list lying around.

    This price list is dated January 1, 1994. Check out the prices of some of his scopes.

    His 2″ Programmer ‘200’ cost $688 back in 1994. Adjusted for inflation today puts it at $1,130. John Unertl had a 100mm Team Spotting scope that cost $2,200 back in 1994. With inflation that would cost $3,616.

    I wonder how well those scopes worked compared to current offerings? Like how well would that 100mm scope compare to a Swarovski or Trijicon 80mm spotting scope?

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