ZEISS and Under Armour Team Up to launch new TERRA 32 Binocular

Terra_BinoImages

Carl Zeiss Sports Optics and Under Armour are teaming up to introduce a version of the TERRA ED line which will include Under Armour’s “Bio Harness”, which is constructed of adjustable elastic straps, hypalon attachments and metal hardware.  These binoculars are pretty compact with a wide field of view and are touted as having “comfortable ergonomics and robust, lightweight, waterproof construction”.

We are excited to add the new TERRA ED 32’s to the already field-proven premium entry line of binoculars,” said Mike Jensen, President of Carl Zeiss Sports Optics.  “Carl Zeiss is the leader in world class optics, and this compact version is sure to please the archery and general observation enthusiasts.  We are listening to what this market is asking for and delivering on it with TERRA.  Terra is an outstanding optical product at an incredibly competitive price.  TERRA ED line of products brings an additional choice of optics to millions more sportsmen in the U.S.

They are releasing this version in two models: 8×32 and 10×32.

8×32
With its compact and lightweight design, rugged construction, comfortable ergonomics and wide field of view, the 8×32 is the ideal companion for bowhunters, birders and wildlife observers who demand quality optics for open country observation. MSRP: $411.10

10×32
With the 10×32, we have added magnification without adding extra weight. For situations in the field that call for a closer look, such as scoring game or observing the fine details in nature, the 10×32 delivers bright, crisp images, even in low light. MSRP: $444.43

Does anyone have any experience with any of the models in this line?  I’m personally in the market for a good set of binoculars, which is fortuitous that I was sent this to post… 🙂



Tom is a former Navy Corpsman that spent some time bumbling around the deserts of Iraq with a Marine Recon unit, kicking in tent flaps and harassing sheep. Prior to that he was a paramedic somewhere in DFW, also doing some Executive Protection work between shifts. Now that those exciting days are behind him, he has embraced his inner “Warrior Hippie” and assaults 14er in his sandals and beard, or engages in rucking adventure challenges while consuming craft beer. To fund these adventures, he writes medical software and builds websites and mobile apps. His latest venture is as one of the founders of IronSights.com; a search engine for all things gun related. He hopes that his posts will help you find solid gear that will survive whatever you can throw at it–he is known (in certain circles) for his curse…ahem, ability…to find the breaking point of anything.


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  • Jim B

    Can’t help with the Zeiss binos, but can recommend the 10×42 Vortex Viper HD’s. They are really fantastic for the money spent and the best no bullsh!t warranty in the business that requires no receipt or proof of purchase.

    But, it’s like comparing apples and oranges as the Viper is larger and heavier and costs considerably more as well. However, they really are a great piece of glass.

  • Where the heck is a photo of the harness?