I learned a lot about Europe’s firearms market while at IWA and touring various factories. One of the most important things I learned was that quality sells in Europe – and a lack of quality doesn’t. When I asked, for example, why a certain US-market rifle was not on display at IWA, I was bluntly told that it was “too low quality to sell in Europe.”
So when I was told that we’d scheduled a video with a company that made gun cases, I thought to myself, “Really? Gun cases? There are more exciting things at IWA than plastic boxes with foam inside.” What I didn’t understand was that these were European gun cases, and that they were definitely high quality enough to sell in Europe.
The Blaze is multipurpose and manufactured with top quality materials in a first class manufacturing nation by a company that makes precision medical equipment. All of these things are great selling points, but will they, at approximately $250, be too expensive to sell in the United States?