Toys R Us enters gun accessory market!!!
If I had not seen the webpage with my own eyes, I would have not believed it was real! UPDATE: The page has been taken offline! UPDATE2: But a .243 bore sighter is still available! UPDATE3: Scroll down for an explanation.
The product reviews are priceless ...
this product is great!! my 8 year old son's precision 300 win mag rifle is already sighted in but we found another use for this. when we can't make it to the range for live fire, he can lay prone on our second story balcony and practice holds and dry firing on the neighbors and people walking down the street! i can observe where his point of aim is through a spotting scope while laying next to him. this made a great training aid! THANK YOU TOYS R US for carrying such a great product!
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Works perfectly. Other kids play with balloons. Mine are ready when the balloon goes up.
Thanks TRU.
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Worked great for granny and her 300. but she has more fun making the neighbors cat and dog run in circles. the cat will actually climb the wall after the little red dot.
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When we tried these out on pre-schoolers rifles in 300 Winchester, they worked remarkably well. However, caution should be exercised when using lasers around small children as they tend to leave the switch in the "on" position and thereby shorten battery life. Our school is now ordering more so that each child will independently have sighting capability for any new weapons he or she later procures. Thank you Toys-R-Us for stocking this hard to find item!
[ Many thanks to DJ for emailing me the link. ]
UPDATE: Nil discovered the problem ...
GSI Commerce runs the Toy "R" Us website for them... they also happen to manage Dick's Sporting Goods' eCommerce as well, and it seems there's some database crossover going on.
You can pull quite a few item numbers from Dick's and get them to 'show up' when copied into the Toys "R" Us url.
I have tried this and it works for some products. This is a major security flaw!

my 8 year old son’s precision 300 win mag rifle is already sighted in but we found another use for this. when we can’t make it to the range for live fire, he can lay prone on our second story balcony and practice holds and dry firing on the neighbors and people walking down the street
LOL
pranked! i bet somebody at “toys r us” is having a hissy fit about this one
NOOO, Toys R US took it down!
GSI Commerce runs the Toy “R” Us website for them… they also happen to manage Dick’s Sporting Goods’ eCommerce as well, and it seems there’s some database crossover going on.
You can pull quite a few item numbers from Dick’s and get them to ‘show up’ when copied into the Toys “R” Us url.
Nill, well done! That is it! I have updated the page.
Looks like it was a joke. It’s been pulled from the website.
LOL! They pulled it down, but they still have one for the .243 up http://www.toysrus.com/product/index.jsp?productId=2850497&kw=2850497&f=Taxonomy/TRUS/2254197&sr=1&origkw=2850497
http://www.toysrus.com/product/index.jsp?productId=2850497
Now they are offering one in 243!
James & Steve, good find!
Apparently Toys R Us has yanked the page. Good thing you got a screen shot of the page, it’s no longer available. I would love to see an archive of the page for the comments alone.
Looks like it’s down already – unless there’s just a glitch.
Erich, yep, looks like it is down.
LOLZ!! There is something ‘fishy’ about this, but the fake customer comments really cracked me up. Once word gets back to the Toys R Us bosses, I think we’ll see this disappear from the web pretty quickly.
Just as with other Internet hoaxes and April Fools gags, expect the mainstream media to jump on this like it’s real and have their usual fit of self righteous indignation. Some people just can’t take a joke.
BTW, what’s the best hunting caliber for taking down a giraffe?
Someone is getting an early start on April 1st.